For this project, we designed a set of icons for a specific audience. They needed to designed with consistent elements in all of them. These icons are intended to send a message to the audience. I choose to do an icon set of desk materials because I felt like it would relate to a large amount of people in my intended audience.
My target audience for this specific icon set is for college students involved with technology, which is it a lot of college students. I choose cool toned colors that gave off a sophisticated feel which would appeal to most college students.
This icon set was created in a flat design because it is one of the trends that is popular among graphic designers right now. I thought it would appeal to a good majority of college students. I choose the colors oranges, blue, green, and gray which are nice business colors.
This icon set is designed for college students that are involved with technology. The cool color scheme for this icon set sets a sophisticated feel. The flat design is a common trend in the graphic design world and so this icon set is very up to date with the trends.